{"product_id":"matrix-socolor-cult-semi-permanent-hair-color-3-oz","title":"Matrix SoColor Cult Semi-Permanent Hair Color 3 oz","description":"\u003cdiv class=\"qMYqUG_convSearchResultHighlightRoot\"\u003e\n\u003cdiv class=\"\"\u003e\n\u003csection class=\"text-token-text-primary w-full focus:outline-none has-data-writing-block:pointer-events-none [\u0026amp;:has([data-writing-block])\u0026gt;*]:pointer-events-auto R6Vx5W_threadScrollVars scroll-mb-[calc(var(--scroll-root-safe-area-inset-bottom,0px)+var(--thread-response-height))] scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" dir=\"auto\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-8 [--thread-content-margin:var(--thread-content-margin-xs,calc(var(--spacing)*4))] @w-sm\/main:[--thread-content-margin:var(--thread-content-margin-sm,calc(var(--spacing)*6))] @w-lg\/main:[--thread-content-margin:var(--thread-content-margin-lg,calc(var(--spacing)*16))] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col gap-4 grow\"\u003e\n\u003cdiv dir=\"auto\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal outline-none keyboard-focused:focus-ring [.text-message+\u0026amp;]:mt-1\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden\"\u003e\n\u003cdiv class=\"fbskMG_root markdown prose dark:prose-invert wrap-break-word w-full light markdown-new-styling\"\u003e\n\u003cp class=\"PDq2pG_selectionAnchorContainer\"\u003eMatrix SoColor Cult Semi-Permanent Hair Color is a professional \u003cstrong\u003edirect-dye fashion color\u003c\/strong\u003e designed to create everything from bold, highly vibrant shades to softer pastel tones. Its acidic conditioning formula deposits long-lasting, true-to-tone pigment while helping leave pre-lightened hair feeling conditioned, glossy, and vibrant.\u003cspan class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe formula requires \u003cstrong\u003eno developer\u003c\/strong\u003e and features intermixable shades, giving colorists the freedom to customize vivid fashion colors. For the brightest results, Matrix recommends applying SoColor Cult to \u003cstrong\u003epre-lightened hair at levels 8–10\u003c\/strong\u003e. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eWhat It Does\u003c\/h2\u003e\n\u003cp\u003eMatrix SoColor Cult Semi-Permanent Color deposits concentrated fashion pigment directly onto the hair without requiring oxidative developer. Its \u003cstrong\u003eacidic conditioning formula\u003c\/strong\u003e simultaneously deposits color and conditions the hair for vibrant, true-to-tone results. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThe collection includes vivid and pastel fashion shades that can be \u003cstrong\u003eintermixed to create customized colors\u003c\/strong\u003e. Matrix also offers a Clear shade that can be mixed with other SoColor Cult colors to soften intensity, create customized pastel results, or add shine. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eMatrix's professional technical manual states that the Semi-Permanent collection provides \u003cstrong\u003evibrant results lasting up to 20 washes\u003c\/strong\u003e and can leave hair feeling \u003cstrong\u003e5x more conditioned\u003c\/strong\u003e compared with bleached\/lightened hair washed with a non-conditioning shampoo. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eProfessional \u003cstrong\u003esemi-permanent fashion hair color\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eDirect-dye technology\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eNo developer required\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003eCreates bold, vibrant fashion shades\u003c\/li\u003e\n\u003cli\u003eCan also create soft pastel results\u003c\/li\u003e\n\u003cli\u003eDeposits long-lasting, true-to-tone pigment\u003c\/li\u003e\n\u003cli\u003eAcidic conditioning formula\u003c\/li\u003e\n\u003cli\u003eLeaves hair feeling \u003cstrong\u003e5x more conditioned\u003c\/strong\u003e on pre-lightened hair compared with a non-conditioning shampoo\u003c\/li\u003e\n\u003cli\u003eColor can last \u003cstrong\u003eup to 20 washes\u003c\/strong\u003e, depending on shade, porosity, texture, and maintenance\u003c\/li\u003e\n\u003cli\u003eShades are \u003cstrong\u003eintermixable\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eExcellent for customized creative color formulas\u003c\/li\u003e\n\u003cli\u003eClear can be used to dilute shades or add shine\u003c\/li\u003e\n\u003cli\u003eBest vibrancy on \u003cstrong\u003epre-lightened hair\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eRecommended starting levels \u003cstrong\u003e8–10\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eSuitable for virgin or pre-lightened hair\u003c\/li\u003e\n\u003cli\u003eProcesses in \u003cstrong\u003eup to 30 minutes\u003c\/strong\u003e\n\u003c\/li\u003e\n\u003cli\u003eNo heat required\u003c\/li\u003e\n\u003cli\u003eNeon shades can glow under black light\u003c\/li\u003e\n\u003cli\u003eVegan formula\u003c\/li\u003e\n\u003cli\u003eIdeal for professional creative and fashion-color services \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eHow to Use\u003c\/h2\u003e\n\u003cp\u003eApply Matrix SoColor Cult Semi-Permanent Color \u003cstrong\u003edirectly to clean, pre-lightened, towel-dried hair\u003c\/strong\u003e. For best results, Matrix recommends hair be approximately \u003cstrong\u003e80–100% dry\u003c\/strong\u003e before application.\u003c\/p\u003e\n\u003cp\u003eApply evenly using a bowl and brush, avoiding direct application to the scalp because staining may occur. \u003cstrong\u003eDo not mix with developer.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eProcess at room temperature for approximately \u003cstrong\u003e20 minutes\u003c\/strong\u003e, or up to \u003cstrong\u003e30 minutes for increased vibrancy\u003c\/strong\u003e. Do not use heat. Rinse thoroughly after processing; Matrix states that shampooing immediately after rinsing the Semi-Permanent color is not required. \u003cspan class=\"contents\"\u003e\u003cspan class=\"\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003eKeywords\u003c\/h2\u003e\n\u003cp\u003eMatrix SoColor Cult Semi-Permanent Hair Color 3 oz, Matrix SoColor Cult, Matrix Cult hair color, Matrix semi permanent hair color, Matrix vivid hair color, professional vivid hair dye, direct dye hair color, semi permanent fashion color, Matrix fashion hair color, professional creative hair color, vivid hair dye, pastel hair color, Matrix direct dye, no developer hair color, conditioning semi permanent color, Matrix professional hair color, intermixable hair color, salon vivid color, Matrix SoColor Cult discontinued, professional semi permanent hair dye\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"mt-3 w-full empty:hidden has-[\u0026gt;_:empty]:hidden\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"[--thread-content-max-width:40rem] @w-lg\/main:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Matrix","offers":[{"title":"Aqua Bay","offer_id":44650626711655,"sku":"kem1789711525125","price":6.99,"currency_code":"USD","in_stock":true},{"title":"Bambino Blue","offer_id":44650626744423,"sku":"iwf1789711525126","price":7.69,"currency_code":"USD","in_stock":true},{"title":"Blooming Orchird","offer_id":44650626777191,"sku":"jke1789711525127","price":6.49,"currency_code":"USD","in_stock":true},{"title":"Bubblegum Pink","offer_id":44650626809959,"sku":"rxr1789711525128","price":6.59,"currency_code":"USD","in_stock":true},{"title":"Clear","offer_id":44650626842727,"sku":"vkg1789711525129","price":7.19,"currency_code":"USD","in_stock":true},{"title":"Disco Silver","offer_id":44650626875495,"sku":"bdk1789711525130","price":6.59,"currency_code":"USD","in_stock":true},{"title":"Dusty Blue","offer_id":44650626908263,"sku":"uuw1789711525131","price":6.59,"currency_code":"USD","in_stock":true},{"title":"Dusty Purple","offer_id":44650626941031,"sku":"soo1789711525132","price":6.09,"currency_code":"USD","in_stock":true},{"title":"Dusty Teal","offer_id":44650626973799,"sku":"vht1789711525133","price":5.99,"currency_code":"USD","in_stock":true},{"title":"Lavender Macaron","offer_id":44650627006567,"sku":"stz1789711525134","price":7.69,"currency_code":"USD","in_stock":true},{"title":"Lucky Duck Yellow","offer_id":44650627039335,"sku":"ssd1789711525135","price":6.79,"currency_code":"USD","in_stock":true},{"title":"Marble Gray","offer_id":44650627072103,"sku":"vju1789711525136","price":7.69,"currency_code":"USD","in_stock":true},{"title":"Neon Blue","offer_id":44650627104871,"sku":"emx1789711525126","price":6.19,"currency_code":"USD","in_stock":true},{"title":"Neon Orange","offer_id":44650627137639,"sku":"jrb1789711525127","price":6.99,"currency_code":"USD","in_stock":true},{"title":"Neon Red","offer_id":44650627170407,"sku":"kia1789711525128","price":6.79,"currency_code":"USD","in_stock":true},{"title":"Neon Yellow","offer_id":44650627203175,"sku":"yoa1789711525129","price":7.59,"currency_code":"USD","in_stock":true},{"title":"Red Hot","offer_id":44650627235943,"sku":"cfj1789711525130","price":6.89,"currency_code":"USD","in_stock":true},{"title":"Retro Blue","offer_id":44650627268711,"sku":"cly1789711525131","price":6.09,"currency_code":"USD","in_stock":true},{"title":"Royal Purple","offer_id":44650627301479,"sku":"fxl1789711525132","price":7.49,"currency_code":"USD","in_stock":true},{"title":"Starfish Coral","offer_id":44650627334247,"sku":"zbh1789711525133","price":6.59,"currency_code":"USD","in_stock":true},{"title":"Sparkling Rose","offer_id":44650627367015,"sku":"bit1789711525134","price":5.99,"currency_code":"USD","in_stock":true},{"title":"Sweet Mint","offer_id":44650627399783,"sku":"tib1789711525135","price":7.79,"currency_code":"USD","in_stock":true},{"title":"Stonewashed denim","offer_id":44650627432551,"sku":"iqe1789711525136","price":7.39,"currency_code":"USD","in_stock":true},{"title":"Tropical Violet","offer_id":44650627465319,"sku":"atl1789711525137","price":7.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0670\/2956\/5543\/files\/matrix-socolor-cult-semi-permanent-hair-color-3-oz_1.png?v=1789711530","url":"https:\/\/dresserwear.shop\/products\/matrix-socolor-cult-semi-permanent-hair-color-3-oz","provider":"My Store","version":"1.0","type":"link"}